Clicknet - Romtelecom

THE RAIN

ClickNet was one of the biggest Internet providers in Romania.

Together with the creatives from GREY, we've developed successful integrated campaigns including TV ads, print ads, outdoors, and other digital channels.

The Rain was one of these campaigns. Using the colorful ClickNet symbol, the arrow, we came up with the idea that the internet coming from ClickNet is like colorful rain arrows that can transform everything, from ordinary into an extraordinary world. Then we amplified this idea in other channels. 

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Role: Senior Art Director  | Agency: GREY Worldwide Romania

Additional credits: Alex Strimbeanu - Senior CW | Stefan Vasilachi - CD |

Claudiu Dobrita - CD | Shahar Segal - Director |  Castel Film Studio - Production

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