PARODONTAX - GSK
BLEEDING GUMS
Parodontax is a tooth-paste that stops bleeding and making gums strong. Based on this fact, we created a series of eye-catchy print ads and posters for stomatologists. The idea was to depict the gums in some critical situations where they are losing blood till death.
Role: Head of Art / Agency: GREY Worldwide Bucharest
Additional credits: Eugen Suman - CW / Vlad Macarie - AD / Claudiu Dobrita - CD / Victor Trifan - Illustrator
